Using our clients example from earlier the average roofing client that uses one of our landing pages converts prospects into leads at 13 58 meaning their total annual benefit is about 70 392.
Roofing ppc conversion average.
Conventional wisdom says that a good conversion rate is somewhere around 2 to 5.
This conversion rate of course varies with each industry.
Determining the roi of your campaign all comes down to four elements.
Webcitz since 2004 provides roofing ppc services across google bing and facebook.
Search engine land the average person is served over 1 700 banner ads per month but only half of them are ever viewed.
Reduce ad spend waste today.
That said i d recommend focusing on the number for your industry to get a more realistic baseline.
Call 800 796 8263 for a free ppc analysis.
Pay per click ppc metrics to track.
The real benefit of roofing contractor pay per click advertising.
Conversion rates should increase.
Here s another example of one of our landing pages that converted really well.
You doubled your conversion rate.
The average conversion rate for ppc for a camel rental website might be extremely high since there aren t many competitors offering camel rentals.
Let s say on average you make 3 000 profit per job.
Average ppc conversion rates vary by industry.
Advertisement cost clicks conversions and revenue.
7 19 search engine land the industry with the best average conversion rate for google display ads is home goods 2 19.
Wordstream breaks down a variety of standard ppc metrics by industry.
If you re sitting at 2 an improvement to 4 seems like a massive jump.
Ppc landing page company unbounce has released an updated ppc conversion rate by industry report for 2020.
And it is at about 0 77 for display networks.
The average conversion rate of an ads campaign that we run is around 10 that means that for every 10 clicks to your landing page 1 might turn into a valid lead.
So you close 3 of those 10 leads into roofing jobs.
Ppc and paid social marketing software provider wordstream has released average ppc conversion rates based on its most up to date report published in august 2019.
The industry with the best average conversion rate for google search ads.
Click image for larger view.
That s right 70 392 just by adding our roofing smart page landing page.
Ppc 3 december 2019 the average ppc conversion rate across all industries is about 3 75 for search.
When the conversion rate increases you need to spend less on advertising to get a sale so that the roi in turn goes up.